Bookings, not just clicks
Separate enquiries, bookings and attended visits. Avoid treating every conversion event as a patient.
Your Friday report
A week of work.
A clear view of progress.
This illustrative format shows what your weekly review can cover. The numbers are fictional; the focus is on clear ownership, useful measures and next actions.
YellowHorns.FRIDAY / WEEKLY REVIEW
Illustrative report · example data
Your week. In the clear.
Here’s what moved, what needs attention, and what’s next.
48New enquiries
24Consults booked
19Attended
2m 14sMedian first response
Booking referenceSourceNext step
Patient A · ConsultGoogle searchConfirmed
Patient B · MembershipReactivationAttended
Patient C · ConsultMeta campaignConfirmed
Next week’s focus
Recover unbooked enquiries. Follow up two missed consultations. Review the new landing page.
Example only. Fictional numbers and anonymous references; real reports use your agreed access and data boundaries.
Sources with context
See how each channel contributes, with attribution limitations explained.
A clear next action
Every unresolved follow-up has an owner and a next step.
Patient data stays controlled
Agree the audience, channel and minimum necessary information before reporting begins.
Your next patient is already looking.Let’s make sure
Let’s make sure
someone’s there.
Find out what happens when a new lead contacts your practice. We’ll test the journey and show you the gaps.
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